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ShopriteX is home to a 250 strong digital team that boasts some of South Africa’s leading
data science, e-commerce and personalisation talent
Fusing data, technology and talent for a 'Smarter Shoprite'
ShopriteX is the Shoprite Group's digital innovation hub. Marrying the best of data
science and technology, ShopriteX is dedicated to saving customers time and money through innovation and
frictionless, more personalised shopping experiences.
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Retail Innovation
Driving a customer-centric retail future
At ShopriteX we use innovation to make grocery shopping more personalised, and to get
products to customers faster.
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A truly customer-first culture
At ShopriteX, customer data is at the heart of everything we do
To be customer-centric is to continually improve our customers' shopping experience,
removing friction and giving them the best deals on the products they buy most often, supporting our vision
to be Africa's most customer-centric retailer.
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Infinite Possibility
Transforming infinite amounts of data into rich customer insights
With over 1 billion customers served every year, over 7 billion products sold and more
than 29 million Xtra Savings members, we have the richest and deepest customer data set on the continent.
This provides valuable insights to fuel precision retailing and customer-centricity.
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Rainmaker Media
Connecting brands to shoppers using data, not guesswork
Merging the in-store and digital retail world, Rainmaker Media is a precision marketing
agency that can optimise every cent of ad spend through measured sales conversions.
Make it rain
Sixty60
Award winning 60-minute grocery delivery service
An industry-leading innovation delivered by ShopriteX, Sixty60 uses the best of digital
to deliver a customer-centric service to our customers' doorsteps.
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Xtra Savings
South Africa’s fastest growing rewards program
With over 29 million completely paperless sign-ups, Xtra Savings provides ShopriteX
with the data that fuels personalisation for our customers.
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Tech-Led Retail
Ultimate convenience at every turn
A fast, frictionless retail experience is what we continually aim to
provide our customer base; from back-end and in-store technologies, to the digital products you hold in the
palm of your hand.
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Join ShopriteX
We use innovation to solve real retail problems at scale
We have some of the brightest minds in data science, technology, e-commerce and
personalisation. If you're interested in making a difference through innovation, get in touch!
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Contact Us
Address:
First Floor Fairbridge Mall,
Corner Old Paarl Rd and Brackenfell Blvd,
Brackenfell, Cape Town, 7560
First Floor Fairbridge Mall,
Corner Old Paarl Rd and Brackenfell Blvd,
Brackenfell, Cape Town, 7560
Shoprite Group of Companies
Investing in fit-for-the-future retail
We are serious about being Africa’s most customer-centric retailer. Meet ShopriteX, our
new innovation hub to drive a tech-led future.
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